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Content Marketing VS Public Relations (Infographic)
Most businesses acknowledge the importance of communicating to their clients, customers, or audiences—whatever term they may address them. Because of the continuous development of technology today, as well as the growing innovation of products and ideas, sometimes, the way these companies relay their messages to them can make or break their reputation. Public Relations (PR) and Content Marketing are two very related work but are entirely different from each other…
SMB Content Marketing Success Guide (Infographic)
Decades ago, most businesses can only promote their brand using the traditional model of marketing such as billboards, flyers, newspaper, television, and radio. But then, these mediums became less and less effective, not to say that only the big players…
How to Define and Create Your Brand Voice
Knowing how to properly communicate with your audience can make or break your business, regardless of how great your product or service is. Indeed, defining and creating your brand voice should be one of your first steps in developing your…
The Top 8 Hottest Social Media Marketing Trends in 2017 (Infographic)
Social media has had an enormous impact in today’s digital marketing landscape. in 2016, the social media sphere has continued to rise with more 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. In return,…
Content Marketing Trends to Watch Out for in 2017 (Infographic)
Out of many strategies that truly revolutionize the face of the marketing industry , today is content marketing. The process of creating engaging and valuable content has enabled a lot of companies to connect with their target market, establish brand…