Wise business owners have come to appreciate the effectiveness and importance of inbound lead generation to their overall sales and marketing efforts. Inbound lead generation can generate 54% more leads who are 750% more like to convert compared to leads funneled through traditional channels.
Despite the seeming efficacy of inbound lead generation, many Small and Medium Business owners still don’t know how to conduct an effective campaign. Most do not know how to start one, while others don’t know how to measure the success of their lead generation efforts.
To simplify things, CJG Digital Marketing is pleased to offer SMB owners like you this comprehensive checklist, focusing on the following top things that you should consider – and gain the success that you’ve always wanted from all your lead generation efforts.